Concurrent Engineering: Concepts and its Implementation

In the wake of globalization, concurrent engineering (CE) is a promising for design, modification and development of new products for the challenging Indian organizations. Success of CE demands that key areas of new product design and development of an organization need to be under constant focus. Most of the companies adopt CE procedures to reduce the time for introducing new product in to the market. This study analyzes the impact of concurrent engineering practices followed by some selected Indian organizations in the area of new product design and development as they seek to improve their competitive position in global markets. The research survey presents its evaluation based on analysis by application of statistical tools on the primary data which was collected through a well-structured and pre-tested questionnaire. The results disclose that the selected manufacturing organizations in India are realizing maximum advantages with the implementation of the concurrent engineering in design and development of their new products. Keywords—Concurrent Engineering, Product Development